10 Reasons VR Content Deployment is Better with ManageXR
For XR developers, seamless content deployment is as critical as content creation. Developers and ISVs need reliable tools to manage and update their applications efficiently so that their end users have a seamless and memorable XR experience. ManageXR simplifies XR content management, addressing real developer challenges with a customer-centric and product-led approach.
Here are 10 reasons why ManageXR is the premier solution for XR, VR, and AR content deployment:
1. Simplify & Customize the In-Headset Experience
The default device home screens are difficult to navigate. They expose users to advertisements, grant access to the internet and stores, and have distracting notifications. First-time XR users already struggle to acclimate to VR, and a confusing home screen adds to an unfavorable in-headset experience.
Solution: ManageXR offers several tools to simplify and customize the user experience. Developers can control each aspect of the in-headset experience, from creating on-brand home screens, sending VR tutorials to new users, and placing users in locked-down kiosk environments.
2. Scaling Device Management is Easy
Device management is slow, tedious, and costly without an XR deployment platform. Each device requires manual setup and ongoing updates to maintain the right content, Wi-Fi, and security settings. Manual processes are a nonstarter for your deployment to grow to hundreds or even thousands of headsets. Expanding a VR or AR deployment is nearly impossible without a platform that allows teams to manage devices at scale.
Solution: Use configurations to bundle XR content, Wi-Fi networks, and system settings onto devices to easily scale your deployment. Use pre-loaded configurations or build your own. Apply configurations to one or a group of devices, so you can create tailored XR experiences for all of your customers.
3. Efficient & Easy App Sharing
Without a deployment platform, sharing apps is a manual process—send the APK file to the customer, and then the customer loads the content on each device one by one. This process is time-consuming and technical, requires hours of client work, and results in a poor client experience with your content.
Solution: ManageXR’s Release Channels enable effortless app distribution to clients. Release Channels create a layer of abstraction between specific app versions and the intended audience for that version. For example, you may deploy a "Production" release channel to your main devices and a "Beta" release channel to your test devices. As your app evolves, you can instead update the app's Release Channel rather than updating each of your configurations with the new version. You can also create a share code for your app and send it to your clients. Once your client accepts the share code, the app will be added to their app library and they can deploy it to all of their devices.
4. Built-in Content & App Version Management
XR content evolves quickly—some developers push out app updates weekly, if not more often. Developers may even need to create custom versions for different users. Content and version management help developers organize, sort, and test their content before deploying it to the in-headset user.
Solution: ManageXR’s VR Content Library organizes content and simplifies version control. From your Content Library, you can easily manage versions and deploy content by adding it to a configuration or using Release Channels to automatically update app versions across selected configurations.
5. Bundle Supporting Files with Applications
Developers often deploy supporting files like Unity AssetBundles, mp4 video modules, and customizable JSONs alongside their apps. However, if you want to change or swap files, developers typically must reupload the APK alongside the supporting files.
Solution: Bundle files directly with your app versions. Deploy any combination of file types alongside applications. Easily swap the files without having to build a new version of your APK.
6. Fast & Controlled App Updates
VR application updates often involve uploading large files that cause unwanted disruption, especially if you don’t have access to high-speed internet. On top of that, unexpected updates or bugs can cause crashes or faulty device behavior.
Solution: ManageXR uses patched app updates which minimize the download size and speed up installations. Instead of downloading the whole new app file, ManageXR generates and installs a patch file. A patch file is typically about 20% the size of the original app file, meaning app updates with ManageXR happen 5x as fast and take up only 20% of the bandwidth! Plus, ManageXR makes it easy to roll back to the previous version of your app. So, if you push out a bug, you always have a backup plan.
7. Share Applications on Your Terms
Developers often have contractual limitations when they offer their application to a client. For example, the client can only use the app during a certain time frame or on a certain number of devices. Developers may try to build costly licensing systems to ensure these contracts are followed.
Solution: ManageXR allows developers to set device limits, app expiration dates, and send notifications to customers when their contracts are almost expired. These features ensure that usage restrictions are followed and subscription models work seamlessly.
8. Save Time & Streamline Processes with Flexible Developer Tools
Developers are constantly creating new app versions and need to send these updates to their clients as they occur. Uploading new versions manually can be time consuming, especially as you scale your content library.
Solution: Use the ManageXR CLI to auto-upload new app versions and deploy new app versions to clients automatically through your existing CI/CD pipeline. Publish versions to your ManageXR organization or to release channels to reach your clients.
9. Grow your Audience with DiscoverXR
Once you create XR content, you’ll need to grow your audience. Promoting content can be costly and challenging. Starting in February 2025, Meta’s new MHMS requirement makes Meta Horizon store content no longer accessible to Quest devices in Shared Mode. Developers need channels beyond the native app store to let Shared Mode users deploy and try content.
Solution: Apply to get your app on Discover XR to get your content discovered by deployments everywhere. Discover XR is ManageXR’s native app library that brings developers and customers together to share and explore content for education, healthcare, training use cases, and more. With over 2,000 large-scale XR deployments on ManageXR, developers can access customers with a high demand for content.
Interested in listing your content on Discover XR? Reach out to discover@managexr.com to join our waitlist! Try it for free today.
10. Hands-on & Responsive Expert Support
Technical problems are costly, time-consuming, and lead to a poor end-user experience. Every minute lost to troubleshooting or waiting for customer support, is a minute taken from employee training, student learning, and patient treatment.
Education technologists need to understand that every minute lost to troubleshooting technical difficulties is a minute stolen from a student's learning time. We take this responsibility very seriously at Prisms, and it was clear that ManageXR was the best XR deployment platform to ensure a seamless experience for our students and teachers." Anurupa Ganguly, CEO, Prisms
Solution: Get support from a responsive, attentive, and effective customer support team. Our support experts not only solve your current problem quickly, but they also care deeply about making your entire deployment successful. Our support team takes pride in our 99% CSAT rating and median response time of less than 2 hours in 2025.
Conclusion
XR content management and distribution are crucial for every deployment. VR content is the core value for end users and is ultimately what drives XR businesses forward. If your content can’t be deployed efficiently and easily, then your time to value is severely impacted. ManageXR understands the relationship between VR content deployment and organizational value. That’s why our XR deployment platform solves the real problems when it comes to discovering, managing, and distributing all of your VR content.
Talk to our VR experts today to learn how ManageXR can help you realize faster time to value for your VR content.
